Mom's| stories.
    In their own words.

    Just talk. Weekly stories become a book.

    Mom's with family bookDad's with family bookGrandpa's with family bookTheir with family bookHer with family book

    Create a book with all their memories

    Your grandkids will hear their voice in every page.

    Unlock stories you didn't know existed

    Unlock stories you didn't know existed

    Save who they really are

    Save who they really are

    Make them feel valued

    Make them feel valued

    Help them feel complete through reflection

    Help them feel complete through reflection

    Give your kids their grandparents' wisdom

    Give your kids their grandparents' wisdom

    No writing required

    You set it up in minutes. Each week they tap a text and talk. We turn it into a book.

    Person speaking into phone

    You set it up in a few minutes

    Grandmother speaking into phone

    Each week they tap a text and talk

    Editing a life story on laptop

    Their answers become written chapters

    Edward Toonela
    Edward Toonela
    Co-founder, Ethos

    My father was a sea captain.

    I'm Edward, a co-founder of Ethos. For years I tried to get my dad to put his life on paper. The journal stayed blank, the prompt emails fizzled. He didn't need generic prompts. He needed the right questions, in the right order, built around his own life.

    I'd spent years writing life stories by hand. The craft was never the writing, it was the asking. So Ethos became that craft, for every family. I heard things about my dad I'd never known. That's what I want for yours.

    Every life is worth a book.
    Edward Toonela's signature
    Co-founder

    Join the families who didn't let stories disappear

    Whether they share stories freely or take time to open up, most finish their book within 3 months.

    "Mom said she had nothing interesting to say. Six weeks later I was crying reading her chapter about the war."

    James, 48Son

    "Dad kept saying he'd do it later. Once he started, he finished in 8 weeks. Now it sits on the coffee table and the grandkids won't stop flipping through it."

    Sarah, 52Daughter

    "She finished in 5 weeks and asked if she could do more chapters."

    Michael, 44Son

    "I thought my story wasn't worth telling. Now my grandchildren ask to read it every visit."

    Eleanor, 78Grandmother

    "My mom hates writing, but she loves to talk. Now I have a whole book of her stories."

    Samantha, 56Daughter

    "The questions brought back memories I'd forgotten for decades."

    Richard, 65Father

    "Insane value for money. It was really meaningful for the whole family..."

    Maria, 41Daughter

    "I was hesitant at first but he figured it out so quickly and the stories started flowing in. The book was a proper hardcover and felt good in the hand."

    William, 47Son

    Life Story Book

    • Personalized weekly interviews
    • One premium, hardcover book
    • Unlimited stories and photos
    • Beautifully designed layouts
    • Customizable gift card

    Book prints start at $69. Order anytime.

    Skip the hard parts

    You've never done this before. That's exactly who we built it for.

    We ask the right questions

    What was your childhood like?

    ""

    We didn't have much. Dad worked two jobs, Mom made everything stretch.

    What do you remember about how your parents made it work?

    Reads like a bestseller

    Reads like a bestseller

    Pick from 15+ beautiful designs

    Pick from 15+ beautiful designs

    Revise without limits

    Revise without limits

    Printed to last for generations

    Printed to last for generations

    Frequently asked questions

    If they matter to you, their life is worth a book.

    No writing. Their stories, printed in a hardcover you keep. 30 day money back guarantee.